Bimi Broccoli

Biminute Recipes

Bimi® is a brand of broccolini, a variety of broccoli specially selected for its mild flavor and tenderness. Broccolini are nutritious green vegetables, easy to prepare, and versatile in cooking. The Bimi® brand is committed to providing fresh, high-quality products that encourage a healthy and balanced diet.

We created a series of videos for the Bimi® brand, showcasing recipes using Bimi broccoli, highlighting the different cooking methods for broccoli. The videos were designed for social media to promote the use of Bimi broccoli in everyday cooking. The goal was to create attractive and informative videos that highlight Bimi broccoli and inspire people to incorporate it into their daily diet.

In this project, I played a key role as a videographer and motion designer. I conducted the filming, which included setting up the scenes, lighting, and capturing the images. I ensured the art direction, making sure the final result was aesthetic, consistent, and aligned with the Bimi® brand image.